Senior Vice President Mood Media Advanced Solutions Group
Mood Media
Evan has spent the last two decades scaling creative experiences and launching global platforms that redefine how brands connect with their audiences - operating at the intersection of Art and Technology. With over 20 years of experience, he has dedicated his career to proving that these seemingly opposing forces, when harnessed together, create transformative experiences which bring us together and drive human connections - around a brand, a table, or a canvas.
Evan is the leader for Mood Media's Advanced Solutions Group. Founded in 2021, the Advanced Solutions Group serves as a full sensory solution design and implementation team, producing immersive experiences that are intuitive, engaging, and foster brand affinity for the world's most iconic brands. Prior to his tenure at Mood Media, Evan held Executive positions with TouchTunes, which revolutionized the in-venue experience by pairing personalization with gamification, managing the world’s largest interactive music platform, Octave Group, in which he led the creative strategy and launch of Apple's first commercial music service, Apple Music for Business, in 35 countries, and PlayNetwork, where he led the transformation of PlayNetwork into a global powerhouse, serving iconic brands like Starbucks, Nike, Hilton Hotels, and Estée Lauder in over 135 countries.
For Evan, the arts aren't just a business— he comes from a storied lineage of musicians and creators: his Grandfather composed for Walt Disney and performed alongside legends like Billie Holiday and Nat King Cole. Whether through a revered historian Uncle or his brother's work in the Seattle indie scene, these influences continue to inspire his work to create shared experiences that connect us to the human spirit. Technology should never be a barrier to art, but rather the vessel for it.
Date
Retail is being redefined as a media and experience channel. This session explores how brands are transforming physical spaces into immersive storytelling environments that engage, inform and convert. Learn how digital signage, content strategy and data are being combined to create consistent, scalable experiences across locations while maintaining creativity and brand impact.