Topics to be interrogated over the two days include:
Market update
Market figures, industry sentiment, regulatory and geopolitical developments – and what they mean for investment
Industry shifts
The transformational effects of geopolitics, AI, climate change, and a maturing market
Managed signage
The implications of moving from project-based deployments to long-term operating models
DS in retail and beyond
Looking to sectors such as healthcare, hospitality and workplaces for growth and innovation
Converged communications
Digital signage as a comms tool requires closer integration with platforms, channels, and organisational communication strategies
The new platform game
Screens are no longer standalone hardware products, but part of larger platforms and ecosystems
Operating systems and cybersecurity
The strategic choice of operating system directly impacts security, lifecycle management, update policies, and TCO
Green signage
Leveraging lifecycle management, energy efficiency, and operation optimisation for measurable business benefits
Consolidation / M&A
The market consequences of ongoing consolidation among vendors, software providers, and system integrators
Compliance
Showing that you’re meeting legal requirements and industry guidance on GDPR, data security, cybersecurity, sustainability, and more has never been more important
Future proofing digital signage
The role of operations, procurement strategies, and long-term platform decisions
AI in signage
Artificial intelligence offers real benefits in selected digital signage use cases, but what is a realistic level of expectation?
The future of CMS
CMS changing from a control tool to a platform layer raises fundamental questions about architectures, user interfaces, and business models
Retail media
The need for clear decisions around measurement, audiences, analytics, and commercial models
Digital out-of-home
While continuing to evolve as a distinct ecosystem, it increasingly intersecting with retail media in terms of technology, data, and market logic
Tech deep dive
Enabling technical decision-makers to discuss architectures, platforms, and future system design beyond high-level strategy discussions
Anniversary keynote
The twentieth anniversary of DSS will be marked by a special keynote, ‘20 Years on Screen: The Stories, the Shifts, the Future’, reflecting on the industry’s evolution and looking ahead to the next few years.
