B12 - Touch
Following the completion of a commercial training programme and a subsequent two years at Benetton Sportsystem as a sales representative, Torsten Prenzler went on to study Business Administration. During his studies, he founded a small business that creates commercial soundtracks. Having successfully collaborated for many years with Studio B12 GmbH, he assumed the role of Sales Manager, later transitioning to become Managing Consultant for the project B12-Touch. In this role, he has managed projects for a diverse range of clients, including Volkswagen, Proctor & Gamble and Deutsche Bank. Torsten is passionate about new technologies, particularly interactive tools aimed at customers with an interest in POS, trade fair, showroom and brand store development.