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Editor
invidis consulting GmbH
Valentin Klaß is a Junior Editor at invidis, covering hardware and software news, coordinating product coverage, and working as desk editor for the German-language editorial output. He joined the team in December 2025.
Before entering the industry, Valentin completed a Master's degree in Sociology at Ludwig Maximilian University Munich (LMU), with a focus on social and systems theory. That background informs how he approaches editorial work — with an interest in context, cultural framing, and the structural conditions behind market developments.
Since joining invidis, he has focused on the retail media space, attending sessions on in-store solutions and following how modern digital formats are being applied along the customer journey. He is interested in the question of where digital touchpoints genuinely improve the in-store experience – and what that requires in practice.
Valentin is new to the industry, and approaches it accordingly: with more questions than answers, and an interest in understanding the field from the ground up.
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