ISE 2018 is the world’s leading digital signage exhibition bringing together industry leaders, new market entries and future entrepreneurs. The digital signage industry has experienced one of its most eventful year. Disruption has unleashed seismic changes in the value chain.
The established role of systems integrator is challenged by software as well as hardware companies. Who is main driver in the future and who is controlling the lead? IT-Solution providers and multinational IT-Consultants like Accenture and Cap Gemini have (re)discovered the market. On side it is great news, the market is now large enough for the big players. On the other hand, established integrators – mostly SMB – are facing new competition. Exciting times which lead to consolidation.
Beyond consolidation another trend is challenging existing solution offering of systems integrator: 360° retail experiences demand holistic and fully connected digital solutions. From the shopping window to the shelf, from the fitting room to check-out – the customer journey needs to be seamless across various IT and retail systems. Digital Signage, Electronic Shelf Labels need to connect with back-office systems for an omnichannel offering.
The 2018 ISE Digital Signage Summit will focus on the shift in the digital signage value chain as well as changing demand. Key questions include: What is the future role of systems integrator, software supplier, display vendors and other eco systems partners? DSS ISE gives you unparalleled insights into trends and strategies of the industries brightest, most talked about and controversial minds.
The conference will debate the rising influence and disruption of new market entrants. DSS ISE is a half day conference optimized to deliver the exclusive market intelligence and unparalleled networking opportunities while leaving enough time to discover the ISE exhibition.
The main discussion topics will be
- Connecting: Systems Integrator – Consolidating the Market.
A view across the pond how Stratacache and Diversified are changing the market and what effects this has on the EMEA markets
- Content: Software – Commodity vs Specialist: Are Adobe and Google taking over the market? How are established digital signage software players need to adapt to the changes to an increasingly commoditizing market
- Computing: Future of media player – Build-in SoC-media player are in the market for more than five years. But they haven’t really moved the needle. What to expect from the likes of Samsung and LG, which role have PC-based platforms and what are alternatives?
- Content / Complementing: Beyond pure technology how added services like content, scent and sound can complement digital signage as part of the 360° customer experience
DSS ISE is part of the DSS event series delivering digital signage conferences in EMEA and beyond. Presentations and speaking opportunities are never available for sale. DSS ISE features speakers that make the news. Stay tuned.
Digital Signage Summit (DSS) is Europe’s leading digital signage and DooH strategy conference. DSS is a joint venture between invidis consulting and Integrated Systems Events. DSS ISE is taking place during Integrated Systems Europe (ISE). The half day conference will take place at the RAI Amsterdam on 7 February 2018.
Early birds tickets providing a 35% discount on the standard price of admission are available here until 8 January 2018.