DSS 2020 - The Show
Michel Baronnier is the President and founder of the french integrator TMM Communication created in 1992 to offer digital out-of home solutions and all related services in consulting, design, content and innovation.
In 2018, he formalized the integration of TMM into TRISON Group, a leading company in the creation of audiovisual solutions to become the new European leader in digital and multi-sensorial experience installations. With a total of more than 68,000 screens installed to date, the new group deploy and maintain digital signage and multi-sensorial projects in 103 countries for big brands such as ZARA, GALERIES LAFAYETTE, IKEA, CARREFOUR, C&A, ESTEE LAUDER, SEPHORA, BNPPARIBAS, CITROEN, MERCEDES-BENZ, TOYOTA, AVIS, DANONE, AIR FRANCE, REAL MADRID CF or SAP.
In May 2019, the UK Beaver Group merge with TRISON and TMM.
In January 2020, TMM Communication change of name and become TMM TRISON.
Michel Baronnier is also the initiator in 2005 of the association Club du Digital Media, which today gathers more than 60 members of the French market. As Vice-President of this association, Michel is actually in charge to develop commitment with other french and international associations.