The Digital Signage Association panel revolves around market developments in the industry and beyond. For example, the role of digital signage solutions in the corporate / retail communication mix. Or the impact of COVID19 on the business of members. While we will also discuss the future role of Digital Signage CMS and how digital signage integrator are able to design and deploy projects with Samsung’s very powerful but largely underrated CMS platform. Last but not least we will discuss competition of IT-integrator in DS projects.