Inner-city car showrooms are the norm for auto retail in metropolitan areas. Not only is the premium segment (Audi City, Mercedes-me or BMW) targeting customers with what are often highly digitised experience platforms, the volume manufactures are also moving downtown. New retail concepts like Rockar or Tesla are competing with retailers for the undivided attention in shopping centres. Expect an overview of what’s hot and not in the industry, the role of digital signage and a look at what is coming next.