With only a few days left until Digital Signage Summit Europe 2018, taking place at the Sheraton Frankfurt Airport Hotel on 4-5 July, we look ahead to the two-day Summit with five reasons you should attend.


1. Discover the roadmap for the retail fightback

Over 40 leading digital signage and digital out of home (DooH) experts will gather over two days in Frankfurt for the Digital Signage Summit Europe 2018 to explore how digital storytelling is changing the narrative for retailers, integrators and manufacturers.

Florian Rotberg, Managing Director, invidis consulting and DSS Europe 2018 Chair, commented: “The conference programme will explore how digital storytelling and digital touchpoints are adding real value and ‘Changing the Narrative’ by utilising digital signage via improving customer engagement and bridging the online and offline worlds.  Many retailers are looking at ways in which their traditional stores can become experiential destinations to help drive further in-store purchases.

“We will show how new technologies and business strategies are being absorbed by many market sectors where ‘story telling’ and clear communications are key parts of their offerings. Attendees to DSS Europe 2018 will get a much clearer vision of the future and how they can shape their own destiny.”


2. New location, new venue and more to discover

DSS Europe has a new venue in a brand new location. The  Sheraton Hotel, Frankfurt Airport sees the Summit return to a hotel setting, which is excellent for networking and is extremely easy to get to.

Mike Blackman, Integrated Systems Events Managing Director, commented: “DSS Europe continues to set the agenda for the digital signage and DooH industry in Europe and is recognised as the leading strategy conference for this vibrant market sector. We have an extremely strong conference programme and a great new venue and location for what promises to be our strongest edition so far.”


3. Speakers, thought-leaders and industry experts

DSS Europe is renowned for the quality of its speakers and this year is no different. The programme features experts from across the digital signage and DooH industry, including:

  • Alastair Kean, Development Director, Dalziel and Pow
  • Andreas Prasse, Managing Director Marketing & Sales, Wall
  • Joe Rabah, Managing Director EMEA, RMG Networks
  • Leif Liljebrunn, CEO, Zeta Display
  • Michael Schneider, Senior Experience Designer, AV Technical Strategist, ESI Design
  • Peer Schmitz-Kuo, Director Sales and Marketing, Media Frankfurt
  • Raphael Gielgen, Trendscout, Vitra
  • Richard Offermann, Managing Director Client Sales, Ströer
  • Simon Jackson, Vice President, NEC Display Solutions
  • Stefan Schieker, Managing Director, ResultMC
  • Thomas Koch, Managing Partner, TKD Media
  • Vincent Encontre, COO, IntuiLab


4. Engaging new ‘how to’ event features

DSS Europe 2018 will feature two days of panels, presentations, awards, exhibition and numerous networking opportunities. The event will also see the introduction of a series of practical, ‘how to’ style workshops. These include:

Hands On Sensors: How to work with, and where to place, sensors within a store environment.

Touch Applications: How to engage with your customer using an instore touch application.

Content Design: How to deliver multi-platform content that works for the brand.


5. An exhibition floor filled with leading companies

DSS Europe’s exhibition area will feature ALL of these digital signage and DooH businesses: NEC, Samsung, DynaScan, LG Electronics, iiyama, i3-Technologies, Leyard, Philips Professional Display Solutions, RMG Networks, Elo Touch, Sharp, Acer Being Signage, Navori, BenQ, Epson, Hagor, LINDY GROUP, Peerless-AV, Telelogos, Edbak, CONCEPT International, DS Connekt, IntuiLab, Matrox, Microdigital, PeTa Bearbeitungstechnik, BalanceBox, STiNO, JamiePro, VCM Morgenthaler, Concept, Edbak, Innes, and OEMKIOSKS.

The result is a show floor showcasing the latest technologies and solutions available to the market in a dedicated exhibition area.


Tickets to DSS Europe allows access on both days to the conference and exhibition area, as well as to the evening event on 4 July. Included in the conference ticket price are all beverages, lunch on both days and food and beverages at the evening event. The standard ticket price is €690 (plus VAT). For further information and registration for the event, please visit:  https://digitalsignagesummit.org/europe/.