Companies like to rent exceptional locations for their events, especially those active in property and real estate. This was demonstrated recently on the grounds of a racetrack in Warsaw, where the architecture was moved by means of projection mapping.
A full-service developer for logistics and industrial real estate, Panattoni Europe is a subsidiary of the American Panattoni Development Company, a global real estate company specialising in the development of industrial and storage halls. Since 2005, the European subsidiary has been developing storage and production sites with a volume of 4 million m² – of which about 3 million m² alone.
What was more appropriate, then, than celebrating a successful year on location? For this purpose, the company rented the premises of the famous horse-racing track Tor Sluzewiec in the Warsaw district of Sluzewiec.
The existing architecture of the 1939 race track is in itself a magnificent sight to behold: built by Polish architect Zygmunt Plater-Zyberk who became known for his buildings in the international style of classical modernism, the architecture is closely related to the Bauhaus movements of the 20s and 30s.
Polish AV and event specialist VES were responsible for the planning and realisation of the event and decided to incorporate a projection mapping show that would combine moving steampunk themes with the spectacular interior architecture. The dynamic visuals were additionally combined with corresponding surround sounds.
For this installation, VES used the Event Mediaserver from d3 Technologies to feed the complex projections. The results of which enabled time and money to be saved, owing to the fact that less preparatory appointments were necessary on location. Two 4 × 4 pro and a 4 × 2 pro media server were installed, with which numerous high-resolution files could be played simultaneously with interesting visual effects.
Image: 3D technologies